Advertising from the past:

05/14/05 11:46 AM

1-800-758-1444

Advertising from the past:

The American Lighthouse Foundation is searching for products that used a lighthouse in their logo or to help promote or sell an individual product.

Some of the most popular of the old time products were Lighthouse Cleanser Lighthouse Washing Powder and Lighthouse Soap, but there were many others such as Beacon Coffee, Lighthouse Coffee, and Light House Rolled Oats as shown here.

However, most of the packaging of these old products was thrown out after they were used. However, miraculously, a small number survived and can be found from time to time in antique stores as well as private collections.

Hopefully, readers of Lighthouse Digest can find and locate some of these old products or advertisements and donate them to the museum for its displays on how the lighthouse was used in advertising over the years to promote and sell products.

Shown here is an old box of Light House Rolled Oats that was distributed by National Grocer Co. of Detroit, Michigan. Hopefully one can be located for the museum.

It is hoped that people like you will help locate and secure these products and donate them to the Museum of Lighthouse History. Items can be sent to: American Lighthouse Foundation, Museum of a Lighthouse History, Box 889, Wells, ME 04090.

This story appeared in the March 2004 edition of Lighthouse Digest Magazine. For subscription information about the print edition, click here.

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